Pozzoli spa > Blog > Environment > From anti-counterfeiting to customization: Pozzoli’s talking packaging
Environment
July 23, 2021

Market

From anti-counterfeiting to customization: Pozzoli’s talking packaging

PZZsign_04

23 July 2021

Luxury products, such as perfumes and cosmetics, spirits and fashion accessories, are constantly threatened by counterfeiting and often end up in distribution flows different from those authorized, feeding the “grey market”.

Pozzoli, as usual, meets the need of its customers with a high added value solution.

Thanks to an innovative machine that uses Signoptic® technology, we can offer an anti-counterfeiting system with unique feature.

First the invisibility. The Signoptic® system is invisible, customers, retailers and distributors cannot detect it. Nothing is printed on the packaging, the graphics are not altered in any way, and however each product is authenticated and identified individually.

Furthermore, thanks to the ability to manage the variable data, our innovative machine, can provide also different types of visible printing for extreme customization possibilities. A QR Code an image a text or progressive numbering can be printed on each single piece of rigid boxes on the product already by volume, not on the printed sheet. This system guarantees the presence of all the elements composing the variable data avoiding the losses that rejections could cause.

Mylène Farmer chose the Greenbox
Pozzoli confirms its ethical commitment. Renewed its SMETA certification

Would you like to develop new packaging?

If you would like to know more about us, submit an idea or discuss a new project, please fill in the contact form and we will be pleased to respond to your request.

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Pozzoli S.p.A., one of the best European packaging manufacturers, excels in creating secondary packaging, reusable packaging and sustainable packaging development. Among our products are high quality folding boxes and rigid boxes with finishes such as embossing, reliefs and hot foil printing. We offer packaging for CDs, DVDs and vinyls, food packaging and custom packaging for limited editions of spirits or perfumes. Choose colours, shapes, styles, sizes, materials and finishes according to your needs. All packages can be customized. We guarantee an unparalleled added value, combining creativity and sustainability. We offer luxury, bespoke and customized solutions: contact us for more information or a free quote.