We are constantly striving to create exceptional packaging so that the enjoyment of music can take the form of an all-round sensory experience, not just limited to the auditory aspect. Whether it’s books or cardboard cases, a tray with a cover, a two- or three-piece box, or special packaging for CDs or vinyls, our aim is always the same: to make products able to recreate the emotions and sensations found in records. This is our goal, and we reach it by combining high-level expertise with the best technologies available on the market.
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When we design and create
CD packaging, for example, we forget the standard product and make something special. Every time we are called upon to make a packaging we imagine it already in the hands of the user: we think about how he or she will look at it, which details will catch his or her attention at first glance and which ones will be noticed only later. Memorable artistic content deserves a container to match, which is why our team always strives for perfection.
How do we work to achieve this? For example, by knowing that maintaining consistently high standards of execution requires uncommon professional skills, which must be enhanced and updated over time. Whosoever holds in their hands the hardcover of a Pozzoli CD, our vinyl packaging or one of the special projects we have created, should already have a foretaste of the beauty they will come into contact with once they have uncovered its contents.
